Creating a diverse Digital Marketing Strategy
Many strategies were implemented to improve Robin Hill House’s digital presence, reputation and sales.
I as a digital marketer
Designed, developed, and managed a robust WooCommerce website for Robin Hill House, ensuring the establishment of a seamless and effective online presence.
● Created and managed a diverse array of social media advertisements and automation tools to significantly boost brand visibility and engagement.
● Executed targeted and strategic social media advertising campaigns on prominent platforms such as Facebook, Instagram, and Google Ads, resulting in a notable increase in online bookings.
● Produced captivating video advertisements and crafted compelling social media content to effectively engage and captivate the target audience.
● Led content creation initiatives, optimized SEO strategies, and conducted comprehensive website performance analyses to maximize audience reach.
● Configured and enhanced e-commerce stores to not only increase sales but also to greatly improve user experience and customer satisfaction.
● Efficiently managed inventory systems, addressed customer inquiries, and oversaw the entire order fulfillment process on both Shopify and WooCommerce platforms.
● Strategically orchestrated and managed email marketing campaigns using Sendgrid and Mailchimp, customizing messages to effectively reach target audiences.
● Registered products with GS1 to obtain GTIN numbers, ensuring standardized and accurate product identification across platforms.